Facebook FACTS
1. Total monthly
users: 1,310,000,000 with 680 million of them on mobile devices.
2. On a daily basis
there are 350 million photos uploaded, 4.5 billion likes, 10 billion messages
sent and 22 billion times that the Like or Share buttons are viewed.
3. Between 2012 and
2013, there was an increase in Facebook users by 22%.
4. Ever since
Facebook launched there have been a 150 billion friend connections, 1.13
trillion likes and 250 billion photos uploaded.
5. Every 20 minutes
on Facebook 1 million links are shared, 2 million friends are requested, and 3
million messages are sent.
6. Despite being
blocked, there are roughly 95 million Facebook users in China.
7. Approximately 7.5
million sites contain the Facebook Like or Share Buttons.
8. Every morning when
they wake up, 48% of 18-34 year olds check their Facebook account. 28% of that
demographic actually check Facebook before they even get out of bed.
9. Users are exposed
to 1500 pieces of potential content every day.
10. As of September,
2013 the percentage of 15-34 year olds on Facebook are 66%. Interestingly, 45%
of internet users who are 65 years or older are also on Facebook. And, don’t be
embarrassed if you’re Facebook friends with your parents; 70% of users are
friends with their parents.
11. When Facebook
began selling stock to the public and trading on the NASDAQ on May 18, 2012,
its shares were priced at $38, which meant the company was valued at over $100
billion. It also meant that Facebook was worth more than eBay, Yahoo, Groupon,
LinkedIn, Netflix, IAC, AOL, Zynga and Pandora… combined.
12. One million web pages are accessed using the “Login
with Facebook” feature
13. 3 percent of Facebook users login at least 5 times
per day
14. 47% of Americans say Facebook is their #1
influencer of purchases
15. 70% of marketers used Facebook to gain new
customers
16. 640,000,000 – total
number of minutes spent on Facebook each month
17. 18 minutes –
average time spent on Facebook per visit
18. 54,200,000 – total
number of Facebook pages
19. 130 average
friends per user
20. 75% of Facebook’s
users are from outside of the USA
21. 7 million apps &
websites are integrated with Facebook
22. Facebook employ only
4619 people
23. In 2012 the
revenue was $5,090,000,000 in 2013 it was $6,150,000,000
Total number of active registered
Twitter users
|
645,750,000
|
Number of new Twitter users signing
up everyday
|
135,000
|
Number of unique Twitter site
visitors every month
|
190 million
|
Average number of Tweets per day
|
58 million
|
Number of Twitter search engine
queries every day
|
2.1 billion
|
Percent of Twitter users who use
their phone to tweet
|
43 %
|
Percent of Tweets that come from
third party applicants
|
60%
|
Number of people that are employed by
Twitter
|
2,500
|
Number of active Twitter users every
month
|
115 million
|
Percent of Twitters who don’t Tweet
but watch other people Tweet
|
40%
|
Number of days it takes for 1 billion
Tweets
|
5 days
|
Number of Tweets that happen every
second
|
9,100
|
1. 34% of marketers use Twitter to successfully
generate leads
2. Twitter was the fastest growing network with a 44%
growth from 2012-2013
3. 215 million monthly active users
4. Fastest growing demographic on Twitter is 55-64 age bracket
1. 93% of marketers use social media for business. Only 7% of marketers
say they don't use social media for their business. That means there are lots of people out there
getting involved and managing a social media strategy. It's becoming more
common to include social media as part of an overall marketing budget or
strategy, as opposed to when it was the outlier that no one wanted to spend
time or money on.
2. 25% of smartphone owners ages 18-44 say they
can't recall the last time their smartphone wasn't next to them. It's pretty clear
that mobile is a growing space that we need to pay attention to. And we've all
heard the cliché of smartphone owners who don't want to let go of their phones,
even for five minutes. Well, apparently that's not too far from the truth. If 25% of people aged 18-44 can't
remember not having their phone with them, there are probably very few times
when they're not connected to the web in some way.
3. 72% of all internet users are now active on social
media
4. 18-29 year olds have an 89% usage
5. The 30-49 bracket sits at 72%
6. 60 percent of 50 to 60 year olds are active on
social media
7. In the 65 plus bracket, 43% are using social media
8. Time spent on Facebook per hour spent online by
country. Here are the top three. USA citizens get the top gong at 16% followed
by the Aussies at 14 minutes and the Brits at 13 minutes.
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